Case Study - The NEC Group are using Codeit to enhance the timeliness and quality of their Customer Experience analysis
11 July 2018
Over 25,000 pieces of individual customer feedback are generated annually. The challenge for NEC was to find a solution to analyse customer feedback in an efficient and timely manner. Traditionally, NEC’s customer feedback files were manually exported from their data collection platform and shared internally as a set of spreadsheets for various team members to work on, using Excel as their coding tool. This was a slow, cumbersome and repetitive process that created delays in delivering timely analysis of critical customer feedback.
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